Peer

The future of performance feedback

Peer came to life when former Salesforce COO George Hu approached us with a new vision for professional feedback. He saw that most large companies used quarterly or 360 reviews, which can be irregular, inefficient, and notoriously anxiety-inducing.

We threw out any assumptions and dug in – examining what works and what leaves people scratching their heads. Employers were often unaware that a critical team member had one foot out the door, while employees craved more continuous, concrete feedback on their work. No one was satisfied with the status quo.

  • Timely, honest and anonymous feedback

    Peer shows where you shine and where you could improve, based on anonymous, aggregated reviews from the coworkers who know you best.

  • Unlock new profile categories by reviewing your peers

    The more peer feedback you provide, the faster you’ll unlock all seven of your own profile categories. Each review task is fun, fast and a snap to complete.

  • Track your personal performance trends over time

    You’re trending! See how your feedback changes over time, in all categories.

Continuous, real-time, social reviews

We realized that for feedback to be truly useful, it has to come from the people who know you best. We built Peer to connect with your company calendar and scan for your most frequent meeting contacts. Those are the people who can effectively (yet anonymously) review how you work.

Gamifying the give-and-take

The challenge was clear: what would compel users to review a co-worker’s performance? Tying it to their own professional feedback. We created a system that progressively unlocks your profile categories as you interact with the application. Review a co-worker’s strengths and you’ll soon unlock your personal strengths page. We set up seven feedback categories, each with an interactive, game-style action that feels fluid and fun.

  • Career Path

  • Relationships

  • Snapshot

  • Off Duty

  • Growth Areas

  • Strengths

  • Weaknesses

  • Career Path

  • Relationships

  • Snapshot

  • Off Duty

  • Growth Areas

  • Strengths

  • Weaknesses

Deceptive simplicity

Through a series of quick iterations, we trimmed the process down to three areas: performance, career path and relationships. It was important not to overwhelm users, while providing tangible feedback in their categories of choice. The goal was to balance refined simplicity (hiding the app’s significant complexity) with surprising interactions that would keep users coming back for more.

We kept refining until the process felt playful and fun. Peer brings the continuous feedback experience of a fitness tracker to the workplace. It shines on mobile and delivers visual surprises at every turn. From the boardroom to lunchroom, Peer is starting new conversations about how we’re doing at work – and how we can all get better.